Part of my research process when designing my own eye was to look at how other people were drawing, painting and colouring theirs. Looking at things like if and how they stylised the eye, where they applied shading and colour and how realistic they made their work when compared to a real human eye. Because obviously the idea I had would have an element definitely not present in a human eye I was going to have to decide the important parts that made the piece identifiable as an eye and what would make the piece look right.
The above work is by artist Pixiecold who has done a number of colourful eyes using inks, markers and watercolour paint. The eye itself is realistic whilst the colour choices, patterns and shapes around the eye make the pieces unique.
What I am taking from this work is her good placement and composition of colour. The white of the eye remains for the most part, clean and fully white other than some shadow. It breaks up the work well letting you focus on the different coloured sections individually and not having them meld together too much. The colour usage particularly in the bottom image separates two different colours down the middle again creating a new distinct part of the image.
I basically need to think of where I apply colour, what colour to choose and remember to contrast it well.
Other images I found were specifically of people who has added mechanical and camera lenses elements to eye drawings/illustrations.
I wanted to see how other people had incorporated both human and mechanical elements into the eye. Some keep the new elements to the interior itself whilst others go all out and add it around the eye as well. I think the key is looking for shapes within the eye that also fit the shape of the camera. This way you are creating a composition with more direction than if you are just trying to place a lens into an eye.
Going into the font choice for this poster I knew I wanted a bold, fairly block font that would be easy to read from a distance. I couldn’t have the font too thin or have too much going on because I always planned to have a fairly colourful, textured background and I worried that a busy font might get lost.
I also looked at the banner for the film festival website. I figured using a similar font to this would work as the poster is for their festival. I also liked the use of colour they had on the word Latino on their banner as a simple way to add interest.
I also had to consider how I was going to lay out my font. I did some practice layouts in the ‘impact’ font above, a font I find useful as a simple bold font to get the idea of how that style will look. Initially and in a lot of my development my plan was always to have the hands in a corner each of the image and then have one half of the font occupy each of the other corners. When I actually did this it made the piece look messy, with no real focus point and lots of scattered points of interest. SO, from there I decided to put all the text in the bottom right corner in a similar box layout to the above.
The initial two corner layouts for the font are above showing a couple of different scales and positions for the font. I was quite happy with how the top left text was laid out within itself; a nice rectangular contained shape. Unfortunately because I didn’t like the two cornered approach as a whole I had to think of a new way to arrange it with there being more text to be in one place. I also decided having 2017 written as big as it was wasn’t really necessary. People would assume that it would be this year, it didn’t need to be bigger than the other information, I think I just did it to fill out the bottom corner…maybe another reason to move all the text to one place if I was using filler material.
The font I settled on in the end was a custom one called ‘Matiz’. It was a 100% free font, something I tried to stick to when I was deciding. I found this one had a nice balance of bold with a bit of a rough design around the edges that went nicely with the texture present in the piece. Positioning I lined up the starts of certain letters and words were I thought it made sense; examples include the i and the l in Diego and Annual, the a and the l in Annual and Latino, basically just small things that when looked at together made a tidy final image. The first line of the font area is also deliberately lined up with the thumb on the bottom hand to link it in with the image as a whole. Finally I have the colours on Latino and the colours of the font as a whole. Obviously the colours on Latino idea was taken from the poster competition website as a direct reference to this, though slightly changed due to the original colours being too pale and not showing up well on my background. The rest of the font was black but I lowered the opacity slightly to make it slightly kinder on the eyes. Black font really detached it from the image, whereas lowering the opacity faded it in a little.
I have begun to piece together the parts of the poster. The three images are made up of parts without any shading on them but are good enough to use to figure out where I want these parts to be positioned. I can also mess with colours easily at an early stage. Image One: This one the hands were placed at the top of the page with the thought process that I wanted room at the bottom for information. After doing it I decided having the eye/hands in the middle would probably be a stronger composition and people are more likely to look at the center of something rather than several objects scattered around the edges. Image Two: Moved parts to the center of the image which I do like more. Having an eye in the center of the page is much stronger; the circles getting smaller on each other forcing a natural focus point. I also rotated the image slightly to make it look more natural, like a person is positioning to get the perfect shot. I think the idea works with the hand but looks odd on the eye. Whilst a head could tilt an eye on its own wouldn’t and since I’m not going to have a full head for context the eye should probably remain still. Image Three: Same as two but with the eye remaining still. Think some work on the hands to make it clear what they are doing could be done but I like the extra movement and variance on shape they add by not just being a square in the middle.
Things I want to do next.
–Gather the information that needs to go on the poster and design the film that it will be placed in.
-Place the information
-Add details to camera eye and finalise its design
After scanning in a drawn piece I did some colour work to bring in the lense idea with the latino theme. The colours chosen were based on mexican blankets and materials that I felt represented the film festival well. The colours are bright and high contrast and when similar colours are placed next to each other it is usually a big jump rather than a subtle fade between them. I think I may need to be bolder when choosing which colours go together to reference the culture more.
The image on the right was an experimentation with different details and transparency colours just to see what new colours I could create with shading. The details are things more found on a camera lense, drawing that part of the design in more, without taking away to much from the bright colour choice in the rest.
Two Eyes I did for shape of digital piece. One for the shape of an actual human eye and the other to have more lense like features.
Here we have the ideas I chose for which I will base the design for my Latino Film Festival poster. Keywords for what is required in the design of the poster ranged from things revolving around Latino culture whilst also referring to film making itself. These two areas are what I figured sounded like the broadest and most important factors to fit into the poster. Other themes included the Baja-California Region and San Diego, the locations the film festival is being held. Early ideas involved digging up information on the venue and its appearance to see if I could incorporate the venue itself into the design.
The problem I began to have with this idea was that I still felt that Latino Culture and film making were bigger parts of what the image needed to be and so should be the main focus of the poster. Plus people may not associate as much with a poster based on a venue they might see every day, whereas a more abstract design might draw them in.
The first idea that I was fairly sure I was going to stick with was to have a camera man with his film reel pouring out of the camera reeling off (heh) information on the film festival. The posters colour scheme would be taken from Mexican blankets; brightly high contrast things that I thought would suit its purpose. The more I dwelt on the idea the more I thought the idea was a little too simple. Whilst the film reel added some flair I thought there were more interesting ways to explore the subjects I would be working with.
The last idea I had and decided to stick with involved finger framing (holding your fingers up to your eyes and capturing the scene you see through them) and replacing the eye in the center with either a camera lense or a film reel spool. I would then look into colour schemes of the Mexican blankets as was originally planned in the camera man image.
When it comes to picking between using a camera lense or a film reel spool I like the idea of the camera lense more because it looks more like an idea. This however brings in the problem of looking too much like an eye. It would depend on whether the subtlety ended up being a good or a bad thing. The film reel has a more obvious image and maybe a stronger effect but may look a bit weird being an eye. The reel is made up of many circles, similar to an actual eye, so if you do the reel wrong it kind of looks like you just drew an eye badly.